Want to smell like a summer festival evening? Or a spring cherry blossom viewing? How about like a sumo wrestler? J-Scent‘s offerings may sound a bit weird, but their perfume blends promise to give you a taste (or a sniff) of Japan wherever you are.
Their First Scents
The goal of J-Scent is to create fragrances that are uniquely Japanese. But that doesn’t just mean using Japanese flowers and fruits. They want to evoke nostalgia and cultural appeal. Their scents mix multiple herbs and flowers not to directly imitate a scent, but to evoke the feeling around it. For example, their “Hanamikaze” scent blends floral and musk notes to give you the feeling of being pleasantly buzzed at a cherry blossom viewing. And the “Paper Soap” scent uses lavender, rose, and jasmine to evoke the clean scent of portable soap sheets.
If you have a little extra money, you can even get a custom scent, too. A consult with the company lets you tell them what sort of fragrance you want, and then their scientists get to work. It’ll cost you somewhere around 70,000 yen for a bottle, but if you’re looking for something truly original, it could be worth the price!
The New Line
Admittedly, there were a few eyebrows raised when scents like “Sumo Wrestler” and “Ramune” were announced. They do sound a bit like “novelty” scents. But not to worry — J-Scent knows what it’s doing, and it has no intention of making you smell sweaty.
The “Sumo Wrestler” scene is a blend of floral notes with patchouli, sandalwood, and musk. Rather than smelling like an athlete, it aims to evoke the strength and nostalgia of sumo wrestling. Similarly, the “Ramune” scent includes lemon and floral scents, reminiscent of warm evenings at summer festivals. That doesn’t sound half bad, does it?
Also in their new line is “Yuzu,” which combines the Japanese fruit with orange and bergamot; and “Hojicha,” inspired by the warm, comforting aroma of roasted green tea.
The new scents are on sale now for 3,500 yen per bottle. Would you take a chance on one of these distinctively Japanese scents?